Henneth raises a $1M pre-seed led by Formus Capital
Platform/01 Monitor/Lens

Measure your brand inside the agents.

Lens is the observability layer for agent-driven commerce. Visibility, share of voice, sentiment and citations, measured per platform and refreshed continuously.

01

Per-platform measurement

One score will not do. Lens breaks visibility down by ChatGPT, Claude, Perplexity and Gemini. Each has its own retrieval logic.

02

Citations with provenance

See which pages, posts and reviews agents are pulling from. Defend the source, or replace it.

03

Insights, not dashboards

Daily signal cards surface the moments that matter: a sentiment slip, a competitive jump, a citation win.

How it’s measured

Continuous, not a one-off audit.

Lens runs a tracked prompt set against every major agent on a fixed cadence. Your score is always within 24 hours of the truth, not a slide from last quarter.

Prompts tracked
1.2k

Per brand. Category, competitor, problem and long-tail prompts tuned per vertical.

Refresh cadence
6×/day

Each prompt is re-queried across all agents every four hours.

Agents covered
4+

ChatGPT, Claude, Perplexity, Gemini. Mistral and Copilot in preview.

History retained
18 mo

Full source, prompt and response history for every query run.

Insights, not dashboards

The signal, not the charts.

Every morning Lens sends a short feed of what actually changed, ranked by likely business impact, with sources attached.

SignalsToday · 4
Sentiment14 min ago
Negative sentiment on Perplexity rose 11 pts this week.Three new Reddit threads are cited as primary sources. Two reference fit inconsistency on the oversized tee line.
reddit.comtrustpilot.com+3
Rank gain2h ago
Moved from #5 to #2 on "sustainable basics europe".Your March sustainability page is now cited in 68% of Claude responses to this prompt, up from 14% two weeks ago.
brand.com/sustainabilitybusinessoffashion.com
CitationYesterday
You are now the canonical citation for denim sizing.ChatGPT routes 84% of sizing questions to your size guide. The previous canonical source was a competitor, worth defending with internal links.
brand.com/size-guidePlaybook · internal linking
CompetitorYesterday
A competitor overtook you on "affordable basics".Their new press coverage in Daily Sabah is cited by three of four agents. Similar response structure to your February launch.
dailysabah.comCompetitor
“Lens was the first tool that made agent visibility feel like a metric we could actually move. We now report it next to organic search every week.”
Head of E-commerceiBood
Questions we get

FAQ

A weighted composite across four signals per agent: response inclusion rate, mention position, citation share and sentiment. Weights are per platform (ChatGPT 0.38, Claude 0.24, Perplexity 0.22, Gemini 0.16) and can be tuned per brand.

See how agents see you.

A working session on your category and your competitors, pulled live from the agents.